Social media placements
Your product gets featured on Cata’s social media accounts, such as Instagram, TikTok or Pinterest, or whichever channels fit the brand.
Presented by your brand See us on InstagramContent Beast, a creative studio for brands in South Florida and beyond
Board 01 — a creative studio
Build a
brand. Let the
world fall in love with it.
brand. Let the
world fall in love with it.
Strategy, copy, SEO, social and UGC for brands that want to be seen, made by a working journalist in English and Spanish.
LocationMiami, Florida
Fig. 1 — Cata, inside the phone
Seven services, one desk
Pick one, or put a few together. Each comes with plain deliverables, agreed in writing before we start.
Real work inside
UGC + Content Production
Unboxings, GRWMs, testimonials and tutorials that look like a real person made them, because one did. Shot vertical, delivered ready to post, written and performed natively in English and Spanish.
ReadCopyediting
Website pages, product descriptions, captions, newsletters and emails, written by a journalist, in English, Spanish or both.
ReadDigital branding strategy
A written plan for how your brand speaks, looks and shows up online, and the steps that deepen its digital footprint. Clear enough for your whole team to use.
ReadSEO Optimization
Keyword research, page structure and articles built around what your customers actually type into a search bar, in both languages.
ReadSocial media consulting
What to post, when, and how to tell whether it worked, taught to your team so the routine keeps going without us. Or run by us, if you would rather not.
ReadBrand development
Colours, filters, graphics, iconography and a branding manual, so everything you publish looks like it came from the same place.
ReadDigital positioning
Where your brand sits next to its competitors and its audience, and what to say so the right people pick it. Multicultural audiences included, not bolted on.
Read Everything we do, in detail
Past Partnerships
In branding, social media and content production.
- Apple
- Puma
- Bacardí
- Coach
- Veuve Clicquot
- Chipotle
- Miss Universe
- Urban Decay
- Red Bull
- Live Nation
- NFL Style
- Latin Recording Academy
- Sony Music Latin
- Warner Music
- Amazon Music
- Macy's
- City of Miami Beach
- Give Miami
- Buxom
Our work
Engaging content curated for real brands and structured for a target audience, shot vertical and delivered ready to post. Tap one to watch it.
Meet Cata
Fifteen years
Fifteen years
telling stories
worldwide.
Now we tell yours.
Content Beast is led by Cata Balzano: Florida-born, Miami-based, a working multimedia journalist for fifteen years, and a TV host in Miami before that. Three continents, two languages, one habit: learning an audience before saying anything to it.
Most UGC is made by creators who learned to make content. We came at it from the other direction — we learned how to make people watch, and then pointed that at products brands need to sell.
15+Years in media
3Continents worked
2Languages, natively
Ways to partner (with Cata)
Beyond the video, here is where else we can put your brand.
Editorial coverage
We cover the launch, event or concert you invite us to and write it up as a story. If it touches entertainment, such as celebrities, music or pop culture, we can build the story around that angle.
Presented by your brand Visit catabalzano.comA column for your brand
A column on The Sundae Serving Substack, written for your brand, in our voice, sent in a newsletter to our readers. Placing your brand directly in their inbox.
Presented by your brand Read on SubstackShow how we use it
We write a first-person post about your product, or the experience we had with your brand, and show the ways we would actually use it. It runs on Cata’s blog, With Love, Cata.
Presented by your brand Read the blog
One concept, two audiences
Entirely optional. If your brand wants it, every video, caption and page can be delivered natively in English and in Spanish. Not captioned, not dubbed: written twice, performed twice, because a hook that lands in English rarely lands word for word in Spanish.
Take 1 — EN
Okay, I was not ready for this.
Take 2 — ES
No, no, esto no me lo esperaba.
Same product. Same idea. Two different hooks.
How it works
Four steps. No surprises.
You reach out.
Tell us your brand, what you sell and what you are trying to do. The more detail, the better.
We align on the brief.
We come back with questions, an idea and a timeline. Deliverables are agreed in writing before anything starts.
We create.
Strategy, copy, design or video: we make it, and you see it before it goes anywhere.
You get the files.
Delivered by Google Drive or WeTransfer, on the date agreed with the brief.
Work with us
Send the brief and roughly when you need it. We come back with a rate and a timeline, usually the same day. Nothing here is binding.
Rates depend on the service, the volume and, for video, the usage rights. Everything is agreed in writing before we start.
Send us a brief